{"id":17181,"date":"2026-08-11T08:31:02","date_gmt":"2026-08-11T06:31:02","guid":{"rendered":"https:\/\/bezpecnenanete.eset.com\/sk\/?p=17181"},"modified":"2026-08-11T09:04:52","modified_gmt":"2026-08-11T07:04:52","slug":"brainrot-mali-by-ste-mu-venovat-pozornost-aj-vy","status":"publish","type":"post","link":"https:\/\/bezpecnenanete.eset.com\/sk\/rodicia-a-deti\/brainrot-mali-by-ste-mu-venovat-pozornost-aj-vy\/","title":{"rendered":"Brainrot: Mali by ste mu venova\u0165 pozornos\u0165 aj vy?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/08\/hlavny-banner-1200x628_2026-22-1024x536.jpg\" alt=\"brainrot n\u00e1h\u013eadov\u00fd obr\u00e1zok ESET\" class=\"wp-image-17183\" srcset=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/08\/hlavny-banner-1200x628_2026-22-1024x536.jpg 1024w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/08\/hlavny-banner-1200x628_2026-22-300x157.jpg 300w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/08\/hlavny-banner-1200x628_2026-22-768x402.jpg 768w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/08\/hlavny-banner-1200x628_2026-22-370x194.jpg 370w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/08\/hlavny-banner-1200x628_2026-22-760x398.jpg 760w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/08\/hlavny-banner-1200x628_2026-22.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">K\u013e\u00fa\u010dov\u00e9 body \u010dl\u00e1nku:<\/h3>\n\n\n\n<ul class=\"wp-block-list is-style-checkbox\">\n<li>Slovo \u201ebrainrot\u201c bolo vydavate\u013estvom Oxford University Press vyhl\u00e1sen\u00e9 za&nbsp;Slovo roka 2024, \u010do sved\u010d\u00ed o v\u00fdraznom n\u00e1raste jeho pou\u017e\u00edvania.<\/li>\n\n\n\n<li>Tento pojem m\u00e1 viacero v\u00fdznamov: ozna\u010duje typ r\u00fdchleho, opakuj\u00faceho sa obsahu, vzorec spr\u00e1vania na&nbsp;internete aj formu internetov\u00e9ho slangu.<\/li>\n\n\n\n<li>Brainrot nie je lek\u00e1rska diagn\u00f3za, no n\u00e1vyky, ktor\u00e9 sa s&nbsp;n\u00edm sp\u00e1jaj\u00fa (napr\u00edklad nekone\u010dn\u00e9 skrolovanie), s\u00favisia so&nbsp;zmenami pozornosti, pam\u00e4ti a&nbsp;n\u00e1lady.<\/li>\n\n\n\n<li>Deti tento v\u00fdraz \u010dasto pou\u017e\u00edvaj\u00fa v&nbsp;\u017eartovnom zmysle ako s\u00fa\u010das\u0165 online kult\u00fary a&nbsp;budovania soci\u00e1lnych v\u00e4zieb.<\/li>\n\n\n\n<li>Obsah typu brainrot je zvy\u010dajne kr\u00e1tky, p\u00fatav\u00fd a&nbsp;navrhnut\u00fd tak, aby \u010do najdlh\u0161ie udr\u017eal pozornos\u0165 pou\u017e\u00edvate\u013eov na&nbsp;platform\u00e1ch riaden\u00fdch algoritmami.<\/li>\n\n\n\n<li>Hlavn\u00fdm probl\u00e9mom nie je samotn\u00fd obsah, ale sp\u00f4sob jeho konzum\u00e1cie, najm\u00e4 n\u00e1vyky, ako s\u00fa zombie scrolling alebo binge-watching.<\/li>\n\n\n\n<li>Rodi\u010dia m\u00f4\u017eu de\u0165om najlep\u0161ie pom\u00f4c\u0165 otvorenou komunik\u00e1ciou, jasn\u00fdmi hranicami a&nbsp;podporou zdrav\u00fdch digit\u00e1lnych n\u00e1vykov, nie pr\u00edsnymi z\u00e1kazmi.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Mo\u017eno ste si v\u0161imli, \u017ee va\u0161e die\u0165a neust\u00e1le skroluje kr\u00e1tke vide\u00e1, opakuje fr\u00e1zy, ktor\u00e9 zdanlivo ned\u00e1vaj\u00fa zmysel (napr\u00edklad \u201eBallerina Cappuccina\u201c), alebo sa smeje na&nbsp;obsahu, ktor\u00fd na&nbsp;prv\u00fd poh\u013ead p\u00f4sob\u00ed chaoticky \u010di \u00faplne n\u00e1hodne. Mo\u017eno ste u\u017e po\u010duli aj v\u00fdraz brainrot \u2013 niekedy pou\u017eit\u00fd zo&nbsp;\u017eartu, inokedy takmer ako varovanie. Tento pojem vzbudil celosvetov\u00fa pozornos\u0165, ke\u010f ho vydavate\u013estvo Oxford University Press vyhl\u00e1silo za&nbsp;Slovo roka 2024 a&nbsp;pouk\u00e1zalo na&nbsp;prudk\u00fd n\u00e1rast jeho pou\u017e\u00edvania na&nbsp;internete (medzi rokmi 2023 a&nbsp;2024 sa jeho frekvencia zv\u00fd\u0161ila o<a href=\"https:\/\/corp.oup.com\/news\/brain-rot-named-oxford-word-of-the-year-2024\/\">&nbsp;230&nbsp;%<\/a>).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hoci n\u00e1zov znie dramaticky, nejde o&nbsp;lek\u00e1rsku diagn\u00f3zu. Brainrot sk\u00f4r vystihuje spolo\u010dn\u00fa sk\u00fasenos\u0165 s&nbsp;modern\u00fdm digit\u00e1lnym \u017eivotom, najm\u00e4 medzi mlad\u0161\u00edmi pou\u017e\u00edvate\u013emi internetu.<\/p>\n\n\n\n<p class=\"has-bg-color-color has-text-link-background-color has-text-color has-background has-link-color wp-elements-bab61c9876ef75353b9512033ba10c19 wp-block-paragraph\">Rodi\u010dovsk\u00e1 kontrola v <strong><a href=\"https:\/\/www.eset.com\/sk\/internetova-ochrana-domacnosti\/urovne-ochrany\/\" target=\"_blank\" rel=\"noreferrer noopener\">ESET HOME Security Ultimate <\/a><\/strong>pom\u00e1ha chr\u00e1ni\u0165 deti online na r\u00f4znych zariadeniach. Umo\u017e\u0148uje nastavi\u0165 vekov\u00e9 obmedzenia, blokova\u0165 nevhodn\u00e9 weby a monitorova\u0165 aktivitu. Zabezpe\u010denie je chr\u00e1nen\u00e9 heslom, \u010d\u00edm sa predch\u00e1dza neopr\u00e1vnen\u00fdm zmen\u00e1m. S\u00fa\u010das\u0165ou je aj z\u00e1mok aplik\u00e1ci\u00ed na mobiloch a bezpe\u010dn\u00fd prehliada\u010d na ochranu transakci\u00ed. Toto rie\u0161enie pon\u00faka komplexn\u00fa ochranu celej rodiny v jednom bal\u00edku.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u010co vlastne znamen\u00e1 brainrot?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hoci sa brainrot \u010dasto sp\u00e1ja s&nbsp;modern\u00fdmi platformami, ako je TikTok, samotn\u00fd pojem je ove\u013ea star\u0161\u00ed. Objavil sa u\u017e v&nbsp;roku 1854 v&nbsp;diele <em>Walden alebo \u017divot v lese<\/em>, kde ho Henry David Thoreau pou\u017eil na&nbsp;kritiku spolo\u010dnosti, ktor\u00e1 uprednost\u0148uje jednoduch\u00e9 my\u0161lienky pred hlb\u0161\u00edm uva\u017eovan\u00edm: \u201eZatia\u013e \u010do sa Anglicko sna\u017e\u00ed vyn\u00e1js\u0165 prostriedok proti hnilobe zemiakov, nemal by niekto namiesto toho vylie\u010di\u0165 hnilobu mozgov, ktor\u00e1 je dnes tak\u00e1 roz\u0161\u00edren\u00e1 a&nbsp;zhubn\u00e1?\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V&nbsp;online prostred\u00ed sa tento pojem nesk\u00f4r ujal ako ozna\u010denie z\u00e1bavy pova\u017eovanej za&nbsp;stratu \u010dasu, ako s\u00fa reality \u0161ou alebo jednoduch\u00fd online obsah. Postupne sa stal be\u017enou s\u00fa\u010das\u0165ou internetov\u00e9ho slangu, najm\u00e4 v&nbsp;komunit\u00e1ch \u0161\u00edriacich meme a&nbsp;kr\u00e1tke vide\u00e1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vo&nbsp;svojom najform\u00e1lnej\u0161om v\u00fdzname dnes brainrot ozna\u010duje <strong>\u00fadajn\u00fd \u00fapadok ment\u00e1lnej bystrosti sp\u00f4soben\u00fd konzum\u00e1ciou ve\u013ek\u00e9ho mno\u017estva trivi\u00e1lneho alebo ment\u00e1lne nen\u00e1ro\u010dn\u00e9ho obsahu. <\/strong>T\u00e1to defin\u00edcia odr\u00e1\u017ea \u0161ir\u0161ie obavy z&nbsp;toho, ako m\u00f4\u017eu digit\u00e1lne m\u00e9di\u00e1 ovplyv\u0148ova\u0165 pozornos\u0165 a&nbsp;sp\u00f4sob myslenia, \u010d\u00edm nadv\u00e4zuje na&nbsp;p\u00f4vodn\u00e9 ch\u00e1panie tohto pojmu u&nbsp;Thoreaua.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Z\u00e1rove\u0148 sa tento <strong>v\u00fdraz be\u017ene pou\u017e\u00edva v&nbsp;slangovej re\u010di<\/strong> aj mimo online prostredia. Deti a&nbsp;t\u00edned\u017eeri ho \u010dasto pou\u017e\u00edvaj\u00fa od\u013eah\u010dene a&nbsp;s&nbsp;nadh\u013eadom <strong>na&nbsp;ozna\u010denie obsahu, ktor\u00fd je repetit\u00edvny, absurdn\u00fd alebo \u201etak\u00fd hl\u00fapy, a\u017e je z\u00e1bavn\u00fd\u201c.<\/strong> Ak niekto povie \u201eto je \u00fapln\u00fd brainrot\u201c, nemus\u00ed t\u00fdm nevyhnutne myslie\u0165 nie\u010do \u0161kodliv\u00e9. \u010casto t\u00fdm len vyjadruje, \u017ee <strong>obsah sa \u013eahko pozer\u00e1 a&nbsp;nevy\u017eaduje ve\u013ek\u00e9 s\u00fastredenie.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pre rodi\u010dov je v\u0161ak d\u00f4le\u017eit\u00fd e\u0161te jeden v\u00fdznam tohto pojmu. Brainrot m\u00f4\u017ee <strong>ozna\u010dova\u0165 aj ur\u010dit\u00fd vzorec spr\u00e1vania,<\/strong> pri ktorom \u010dlovek konzumuje ve\u013ek\u00e9 mno\u017estvo kr\u00e1tkeho, r\u00fdchlo sa meniaceho obsahu, \u010dasto bez jasn\u00e9ho z\u00e1meru, a&nbsp;len \u0165a\u017eko s&nbsp;t\u00fdm dok\u00e1\u017ee presta\u0165. V&nbsp;tomto kontexte sa pojem pribli\u017euje tomu, \u010do si zvy\u010dajne sp\u00e1jame so&nbsp;z\u00e1vislos\u0165ou.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ako funguje brainrot a&nbsp;ak\u00fd m\u00e1 vplyv na deti<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jedn\u00fdm z&nbsp;d\u00f4vodov, pre\u010do je \u0165a\u017ek\u00e9 presta\u0165 sledova\u0165 obsah ozna\u010dovan\u00fd ako brainrot, je sp\u00f4sob, ak\u00fdm sa pou\u017e\u00edvate\u013eom zobrazuje. Mnoh\u00e9 platformy vyu\u017e\u00edvaj\u00fa mechanizmus, ktor\u00fd psychol\u00f3govia naz\u00fdvaj\u00fa preru\u0161ovan\u00fdm posil\u0148ovan\u00edm. To znamen\u00e1, \u017ee odme\u0148uj\u00faci obsah sa objavuje nepredv\u00eddate\u013ene \u2013 jedno video m\u00f4\u017ee by\u0165 nezauj\u00edmav\u00e9, zatia\u013e \u010do \u010fal\u0161ie pou\u017e\u00edvate\u013eov up\u00fata. Ke\u010f\u017ee nikdy nevedia, \u010do sa zobraz\u00ed ako \u010fal\u0161ie, pokra\u010duj\u00fa v&nbsp;skrolovan\u00ed obsahu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Postupne sa tak m\u00f4\u017ee vytvori\u0165 n\u00e1vyk, pri ktorom si mozog zvykne na&nbsp;r\u00fdchle odmeny, neust\u00e1ly pr\u00edlev nov\u00fdch podnetov a&nbsp;minim\u00e1lnu n\u00e1mahu. V&nbsp;porovnan\u00ed s&nbsp;t\u00fdm sa potom pomal\u0161ie \u010dinnosti, ako je \u010d\u00edtanie alebo u\u010denie, m\u00f4\u017eu zda\u0165 menej atrakt\u00edvne.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.icns.es\/en\/news\/repeated_consumption_of_short_videos_negative_changes_brain\" target=\"_blank\" rel=\"noreferrer noopener\">R\u00f4zne v\u00fdskumy<\/a> sp\u00e1jaj\u00fa nadmern\u00fa konzum\u00e1ciu kr\u00e1tkeho obsahu:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-checkbox\">\n<li>s men\u0161ou schopnos\u0165ou udr\u017ea\u0165 pozornos\u0165,<\/li>\n\n\n\n<li>so psychickou \u00fanavou,<\/li>\n\n\n\n<li>s hor\u0161ou pam\u00e4\u0165ou,<\/li>\n\n\n\n<li>so zn\u00ed\u017eenou citlivos\u0165ou na&nbsp;emocion\u00e1lne podnety,<\/li>\n\n\n\n<li>s vy\u0161\u0161\u00edm rizikom \u00fazkosti alebo depresie.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Odborn\u00edci z\u00e1rove\u0148 upozor\u0148uj\u00fa, \u017ee tieto zistenia poukazuj\u00fa <strong>sk\u00f4r<\/strong> <strong>na s\u00favislos\u0165 ne\u017e na&nbsp;priamy pr\u00ed\u010dinn\u00fd vz\u0165ah<\/strong>. Profesor <a href=\"https:\/\/www.bbc.com\/news\/articles\/cx2n2r695nzo\">Andrew Przybylski z&nbsp;Oxfordskej univerzity povedal,<\/a> \u017ee neexistuj\u00fa d\u00f4kazy o&nbsp;tom, \u017ee by bol brainrot skuto\u010dn\u00fdm neurologick\u00fdm javom. To znamen\u00e1, \u017ee nie u&nbsp;ka\u017ed\u00e9ho die\u0165a\u0165a, ktor\u00e9 pozer\u00e1 kr\u00e1tke vide\u00e1, sa prejavia negat\u00edvne n\u00e1sledky. Napriek tomu m\u00e1 zmysel nastavi\u0165 rozumn\u00e9 limity \u010dasu str\u00e1ven\u00e9ho pred obrazovkou a&nbsp;pravidelne sa s&nbsp;die\u0165a\u0165om rozpr\u00e1va\u0165 o&nbsp;jeho sk\u00fasenostiach, pocitoch a&nbsp;pr\u00edpadn\u00fdch obav\u00e1ch \u010di probl\u00e9moch. Cie\u013eom napokon nie je vyvol\u00e1va\u0165 strach, ale podporova\u0165 informovanos\u0165.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA.png\" alt=\"multi-year b2c banner \u010dl\u00e1nok\" class=\"wp-image-17081\" srcset=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA.png 1200w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-300x300.png 300w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-1024x1024.png 1024w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-150x150.png 150w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-768x768.png 768w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-400x400.png 400w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-370x370.png 370w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-90x90.png 90w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-760x760.png 760w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading has-text-link-color has-text-color has-link-color has-medium-font-size wp-elements-61785827a68dd0762b70b460b4642ecd\">Komplexn\u00e1 ochrana v\u00e1\u0161ho digit\u00e1lneho \u017eivota<\/h3>\n\n\n\n<p class=\"has-text-dark-color has-text-color has-link-color has-small-font-size wp-elements-8bb3dfd2a4acde7440c20734007bce42 wp-block-paragraph\">Komplexn\u00e1 ochrana v\u00e1\u0161ho digit\u00e1lneho \u017eivota. Vyberte si \u00farove\u0148 pod\u013ea svojich potrieb.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-63375db1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50 width-300\"><a class=\"wp-block-button__link has-small-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/www.eset.com\/sk\/internetova-ochrana-domacnosti\/urovne-ochrany\/\" target=\"_blank\" rel=\"noreferrer noopener\">VYBERTE SI OCHRANU<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Ako vyzer\u00e1 brainrot obsah v&nbsp;praxi<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.aserenko.com\/papers\/Serenko_Brain_Rot.pdf\">V\u00fdskumn\u00edk Alexander Serenko opisuje<\/a> p\u00e4\u0165 typick\u00fdch znakov takzvan\u00e9ho brainrot obsahu: b\u00fdva emocion\u00e1lne nabit\u00fd, ve\u013emi kr\u00e1tky, postaven\u00fd na&nbsp;zn\u00e1mych prvkoch, vo\u013ene odkazuje na&nbsp;popkult\u00faru a&nbsp;je \u013eahko pochopite\u013en\u00fd u\u017e na&nbsp;prv\u00fd poh\u013ead. V&nbsp;praxi m\u00f4\u017ee ma\u0165 napr\u00edklad tieto podoby:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-checkbox\">\n<li>reak\u010dn\u00e9 vide\u00e1, pri ktor\u00fdch sa pozornos\u0165 pres\u00fava z&nbsp;p\u00f4vodn\u00e9ho obsahu na&nbsp;prehnan\u00fa reakciu \u010dloveka, ktor\u00fd ho komentuje,<\/li>\n\n\n\n<li>r\u00fdchle kompil\u00e1cie meme, ktor\u00e9 preskakuj\u00fa z&nbsp;jedn\u00e9ho vtipu na&nbsp;druh\u00fd bez jasnej dejovej l\u00ednie,<\/li>\n\n\n\n<li>vir\u00e1lne s\u00e9rie, napr\u00edklad Skibidi Toilet, zn\u00e1me svoj\u00edm r\u00fdchlym, absurdn\u00fdm a&nbsp;vysoko repetit\u00edvnym \u0161t\u00fdlom,<\/li>\n\n\n\n<li>meme typu Only in Ohio, ktor\u00e9 sa pou\u017e\u00edvaj\u00fa na&nbsp;ozna\u010denie nie\u010doho bizarn\u00e9ho alebo tr\u00e1pneho,<\/li>\n\n\n\n<li>takzvan\u00e9 brainrot edity pln\u00e9 r\u00fdchlych prestrihov, prekr\u00fdvaj\u00facich sa obrazov a&nbsp;skreslen\u00fdch zvukov, ktor\u00e9 vytv\u00e1raj\u00fa intenz\u00edvny a\u017e dezorientuj\u00faci z\u00e1\u017eitok z&nbsp;pozerania.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Menej zjavn\u00e9 v\u0161ak je, \u017ee tak\u00fdto obsah \u010dasto nevznik\u00e1 n\u00e1hodou. Mnoh\u00ed tvorcovia ho z\u00e1merne navrhuj\u00fa tak, aby bol \u00faspe\u0161n\u00fd v&nbsp;prostrediach riaden\u00fdch algoritmami, kde s\u00fa d\u013a\u017eka sledovania a&nbsp;\u0161\u00edrite\u013enos\u0165 \u010dasto d\u00f4le\u017eitej\u0161ie ne\u017e samotn\u00e1 h\u013abka obsahu. Rozmach generat\u00edvnej umelej inteligencie tento trend e\u0161te viac ur\u00fdchlil. Vytv\u00e1ra\u0165 podobn\u00fd obsah je dnes mo\u017en\u00e9 r\u00fdchlo a&nbsp;vo&nbsp;ve\u013ekom objeme, \u010do prispelo aj k&nbsp;vzniku fenom\u00e9nov, ako je taliansky brainrot.<\/p>\n\n\n\n<p class=\"has-bg-color-color has-text-link-background-color has-text-color has-background has-link-color wp-elements-032d19a166d7ec7b528bc53f676797f4 wp-block-paragraph\"><strong>Taliansky brainrot v&nbsp;skratke<\/strong><br>Taliansky brainrot je vir\u00e1lny trend zalo\u017een\u00fd na&nbsp;surrealistick\u00fdch postavi\u010dk\u00e1ch vytvoren\u00fdch pomocou umelej inteligencie. Tieto postavy s\u00fa hybridnou kombin\u00e1ciou zvierat, predmetov alebo \u013eud\u00ed a&nbsp;sprev\u00e1dzaj\u00fa ich rytmick\u00e9, pseudotalianske men\u00e1 a&nbsp;opakuj\u00face sa zvuky, napr\u00edklad fr\u00e1zy ako \u201eTralalero Tralala\u201c. Jeho pr\u00ed\u0165a\u017elivos\u0165 spo\u010d\u00edva v&nbsp;absurdnosti, opakovan\u00ed a&nbsp;\u013eahkej rozpoznate\u013enosti, v\u010faka \u010domu m\u00f4\u017eu deti tak\u00fdto obsah jednoducho posiela\u0165&nbsp;kamar\u00e1tom a&nbsp;budova\u0165 si prostredn\u00edctvom neho pocit spolupatri\u010dnosti. V\u00e4\u010d\u0161ina tohto obsahu je ne\u0161kodn\u00e1 a&nbsp;vytvoren\u00e1 v\u00fdlu\u010dne na&nbsp;pobavenie. Niektor\u00e9 p\u00f4vodn\u00e9 verzie v\u0161ak m\u00f4\u017eu vo zvukov\u00fdch stop\u00e1ch obsahova\u0165 skryt\u00e9 vulgarizmy alebo nevhodn\u00e9 nar\u00e1\u017eky v&nbsp;cudzom jazyku, ktor\u00e9 nemusia by\u0165 na&nbsp;prv\u00e9 po\u010dutie zrejm\u00e9.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Brainrot slovn\u00edk: v\u00fdrazy, ktor\u00e9 by ste mali pozna\u0165<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Doomscrolling<\/strong><br>Nutkav\u00e9 sledovanie negat\u00edvnych spr\u00e1v, \u010dasto neskoro v&nbsp;noci. Hoci sa pri tom \u010dlovek c\u00edti \u010doraz hor\u0161ie, st\u00e1le pokra\u010duje v&nbsp;skrolovan\u00ed. Tento n\u00e1vyk sa sp\u00e1ja s&nbsp;\u00fazkos\u0165ou a&nbsp;so&nbsp;skreslen\u00fdm vn\u00edman\u00edm sveta ako nebezpe\u010dnej\u0161ieho, ne\u017e v&nbsp;skuto\u010dnosti je.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Zombie skroling<\/strong><br>Bezmy\u0161lienkovit\u00e9 a&nbsp;automatick\u00e9 skrolovanie bez konkr\u00e9tneho cie\u013ea \u010di z\u00e1meru. \u010clovek neh\u013ead\u00e1 ni\u010d konkr\u00e9tne \u2013 len si neust\u00e1le prezer\u00e1 obsah. Ide o&nbsp;jeden z&nbsp;najbe\u017enej\u0161\u00edch, no z\u00e1rove\u0148 najmenej n\u00e1padn\u00fdch digit\u00e1lnych n\u00e1vykov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Binge-watching<\/strong><br>Pozeranie viacer\u00fdch epiz\u00f3d seri\u00e1lu alebo vide\u00ed na&nbsp;jedno posedenie. \u010casto pritom ustupuj\u00fa do&nbsp;\u00fazadia sp\u00e1nok, pohyb aj osobn\u00e9 soci\u00e1lne kontakty.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Skibidi<\/strong><br>V\u00fdpl\u0148ov\u00e9 slovo bez konkr\u00e9tneho v\u00fdznamu, ktor\u00e9 sa pou\u017e\u00edva na&nbsp;ozna\u010denie nie\u010doho chaotick\u00e9ho alebo absurdn\u00e9ho. Poch\u00e1dza z&nbsp;vir\u00e1lnej s\u00e9rie Skibidi Toilet na&nbsp;YouTube.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Rizz<\/strong><br>Prirodzen\u00fd \u0161arm alebo charizma, najm\u00e4 v&nbsp;romantick\u00fdch situ\u00e1ci\u00e1ch. V\u00fdraz \u201ema\u0165 rizz\u201c znamen\u00e1 by\u0165 presved\u010div\u00fd a&nbsp;vedie\u0165 si z\u00edska\u0165 sympatie druh\u00fdch.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Gyatt<\/strong><br>V\u00fdkrik prekvapenia alebo obdivu, ktor\u00fd sa \u010dasto pou\u017e\u00edva ako reakcia na&nbsp;nie\u010d\u00ed vzh\u013ead.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sigma<\/strong><br>Internetov\u00fd archetyp sebesta\u010dn\u00e9ho a&nbsp;dominantn\u00e9ho mu\u017ea, ktor\u00fd ignoruje spolo\u010densk\u00e9 hierarchie. Dnes sa tento v\u00fdraz \u010dasto pou\u017e\u00edva ironicky alebo ako meme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Fanum tax<\/strong><br>Humorn\u00e9 ozna\u010denie \u201ekradnutia\u201c jedla priate\u013eom. V\u00fdraz sa stal popul\u00e1rnym v\u010faka kult\u00fare streamerov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>No cap<\/strong><br>Znamen\u00e1 \u201eneklamem\u201c alebo \u201ev\u00e1\u017ene\u201c. Pou\u017e\u00edva sa na&nbsp;zd\u00f4raznenie \u00faprimnosti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Bussin<\/strong><br>Ozna\u010denie nie\u010doho ve\u013emi dobr\u00e9ho, naj\u010dastej\u0161ie jedla (\u201ethat\u2019s bussin\u201c = je to naozaj chutn\u00e9).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ohio (slang)<\/strong><br>Pou\u017e\u00edva sa na&nbsp;ozna\u010denie nie\u010doho zvl\u00e1\u0161tneho, chaotick\u00e9ho alebo absurdn\u00e9ho. Vych\u00e1dza z&nbsp;meme Only in Ohio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Goated\/goated with sauce<\/strong><br>Odvoden\u00e9 od&nbsp;skratky GOAT (Greatest Of All Time \u2013 najlep\u0161\u00ed v\u0161etk\u00fdch \u010dias). Ozna\u010duje niekoho alebo nie\u010do v\u00fdnimo\u010dn\u00e9 alebo mimoriadne zru\u010dn\u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Chronicky online<\/strong><br>\u010clovek, ktor\u00fd tr\u00e1vi na&nbsp;internete to\u013eko \u010dasu, \u017ee online kult\u00fara v\u00fdrazne ovplyv\u0148uje jeho poh\u013ead na&nbsp;svet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Goblin mode<\/strong><br>Stav, ke\u010f \u010dlovek bez z\u00e1bran podlieha lenivosti alebo p\u00f4\u017eitkom. Slovo roka Oxfordsk\u00e9ho slovn\u00edka za&nbsp;rok 2022.<\/p>\n\n\n\n<div class=\"wp-block-columns has-text-dark-color has-bd-color-background-color has-text-color has-background has-link-color wp-elements-f7b2725856d4aee97606cb48d137f263 is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"631\" src=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-1024x631.png\" alt=\"Bajtovci kapela Teleskop banner ESET\" class=\"wp-image-15663\" style=\"width:329px;height:auto\" srcset=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-1024x631.png 1024w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-300x185.png 300w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-768x473.png 768w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-370x228.png 370w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-760x468.png 760w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela.png 1136w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"671\" height=\"142\" src=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-logo-1.png\" alt=\"\" class=\"wp-image-15698\" style=\"width:310px;height:auto\" srcset=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-logo-1.png 671w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-logo-1-300x63.png 300w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-logo-1-370x78.png 370w\" sizes=\"auto, (max-width: 671px) 100vw, 671px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Objavte svet Bajtovcov, kde sa digit\u00e1lny svet prel\u00edna s ka\u017edodenn\u00fdmi dobrodru\u017estvami. Pou\u010dn\u00e9 epiz\u00f3dy, ne\u010dakan\u00e9 v\u00fdzvy a st\u00e1le viac z\u00e1had na obzore! Pozrite si v\u0161etky epiz\u00f3dy.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button width-200\"><a class=\"wp-block-button__link has-small-font-size has-custom-font-size wp-element-button\" href=\"http:\/\/www.bajtovci.sk\" target=\"_blank\" rel=\"noreferrer noopener\">SLEDOVA\u0164<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Ako predch\u00e1dza\u0165 brainrotu a&nbsp;ako sa z&nbsp;neho dosta\u0165<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kognit\u00edvny neurovedec Earl Miller z&nbsp;MIT <a href=\"https:\/\/www.nationalgeographic.com\/health\/article\/generation-z-brain-rot-accelerated-cognitive-aging\" target=\"_blank\" rel=\"noreferrer noopener\">hovor\u00ed<\/a>: \u201eBrainrot v&nbsp;skuto\u010dnosti nesp\u00f4sobuje odhn\u00edvanie n\u00e1\u0161ho mozgu. Sk\u00f4r vytv\u00e1ra neust\u00e1ly pr\u00edlev podnetov, s&nbsp;ktor\u00fdm sa n\u00e1\u0161 mozog nedok\u00e1\u017ee vyrovna\u0165. Sme cie\u013eavedom\u00e9 bytosti, a&nbsp;ke\u010f na&nbsp;n\u00e1s pr\u00fadi to\u013eko inform\u00e1ci\u00ed, chceme ich v\u0161etky spracova\u0165. Potla\u010di\u0165 t\u00fato t\u00fa\u017ebu je n\u00e1ro\u010dn\u00e9.\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.webmd.com\/brain\/brain-rot\" target=\"_blank\" rel=\"noreferrer noopener\">Pod\u013ea doktora Garyho Smalla<\/a>, ved\u00faceho psychiatrie v&nbsp;Hackensack University Medical Center v&nbsp;New Jersey a&nbsp;autora knihy <em>The Memory Bible<\/em>, \u201ebrainrot nie je skuto\u010dn\u00e1 lek\u00e1rska diagn\u00f3za. Ide sk\u00f4r o&nbsp;ment\u00e1lny alebo kognit\u00edvny \u00fapadok, ku&nbsp;ktor\u00e9mu m\u00f4\u017ee doch\u00e1dza\u0165 v&nbsp;d\u00f4sledku nadmernej konzum\u00e1cie nen\u00e1ro\u010dn\u00e9ho alebo trivi\u00e1lneho online obsahu.\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dobrou spr\u00e1vou (najm\u00e4 pre rodi\u010dov) je, \u017ee mozog je neuroplastick\u00fd. To znamen\u00e1, \u017ee n\u00e1vyky, ktor\u00e9 formuj\u00fa na\u0161u pozornos\u0165, mo\u017eno z\u00e1rove\u0148 vedome meni\u0165 a&nbsp;pretv\u00e1ra\u0165. Nikto nemus\u00ed odstra\u0148ova\u0165 aplik\u00e1cie ani sa \u00faplne odpoji\u0165 od&nbsp;digit\u00e1lneho sveta. Nejde o&nbsp;kontrolu, ale o&nbsp;jemn\u00fa \u00fapravu ka\u017edodenn\u00fdch n\u00e1vykov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prv\u00fdm krokom je uvedomi\u0165 si, ke\u010f sa nie\u010do za\u010d\u00edna meni\u0165. M\u00f4\u017eete si napr\u00edklad v\u0161imn\u00fa\u0165, \u017ee va\u0161e die\u0165a sa hor\u0161ie s\u00fastred\u00ed na&nbsp;\u00falohy, ktor\u00e9 mu predt\u00fdm nerobili probl\u00e9m, je podr\u00e1\u017eden\u00e9, ke\u010f nem\u00e1 pr\u00edstup k&nbsp;zariadeniu, str\u00e1ca z\u00e1ujem o&nbsp;aktivity mimo internetu alebo hor\u0161ie sp\u00ed v&nbsp;d\u00f4sledku ve\u010dern\u00e9ho pou\u017e\u00edvania zariaden\u00ed. Niekedy sa tieto zmeny m\u00f4\u017eu prejavi\u0165 aj v&nbsp;soci\u00e1lnej oblasti \u2013 \u010d\u00edm viac \u010dasu die\u0165a tr\u00e1vi online, t\u00fdm menej sa zauj\u00edma o&nbsp;interakcie v&nbsp;re\u00e1lnom svete \u2013 alebo v&nbsp;\u0161kole, kde doch\u00e1dza k&nbsp;postupn\u00e9mu zhor\u0161ovaniu v\u00fdkonu.<\/p>\n\n\n\n<div class=\"subscribers-form blue\"><h3>Chr\u00e1\u0148te sa na internete! \ud83d\ude80 Z\u00edskajte u\u017eito\u010dn\u00e9 tipy priamo do schr\u00e1nky. Prihl\u00e1ste sa na odber n\u00e1\u0161ho newslettra.<\/h2><div class=\"emaillist\" id=\"es_form_f1-n1\"><form action=\"\/sk\/wp-json\/wp\/v2\/posts\/17181#es_form_f1-n1\" method=\"post\" class=\"es_subscription_form es_shortcode_form  es_ajax_subscription_form\" id=\"es_subscription_form_6a7f3b1f1805b\" data-source=\"ig-es\" data-form-id=\"1\"><div class=\"es-field-wrap ig-es-form-field\"><label class=\"es-field-label\"><input class=\"es_required_field es_txt_email ig_es_form_field_email ig-es-form-input\" type=\"email\" name=\"esfpx_email\" value=\"\" placeholder=\"Zadajte svoj email\" required=\"required\" \/><\/label><\/div><input type=\"hidden\" name=\"esfpx_lists[]\" value=\"d6e737d02770\" \/><input type=\"hidden\" name=\"esfpx_lists[]\" value=\"7ee3790c5565\" \/><input type=\"hidden\" name=\"esfpx_form_id\" value=\"1\" \/><input type=\"hidden\" name=\"es\" value=\"subscribe\" \/>\n\t\t\t<input type=\"hidden\" name=\"esfpx_es_form_identifier\" value=\"f1-n1\" \/>\n\t\t\t<input type=\"hidden\" name=\"esfpx_es_email_page\" value=\"17181\" \/>\n\t\t\t<input type=\"hidden\" name=\"esfpx_es_email_page_url\" value=\"https:\/\/bezpecnenanete.eset.com\/sk\/rodicia-a-deti\/brainrot-mali-by-ste-mu-venovat-pozornost-aj-vy\/\" \/>\n\t\t\t<input type=\"hidden\" name=\"esfpx_status\" value=\"Unconfirmed\" \/>\n\t\t\t<input type=\"hidden\" name=\"esfpx_es-subscribe\" id=\"es-subscribe-6a7f3b1f1805b\" value=\"b0d9c256ca\" \/>\n\t\t\t<label style=\"position:absolute;top:-99999px;left:-99999px;z-index:-99;\" aria-hidden=\"true\"><span hidden>Please leave this field empty.<\/span><input type=\"email\" name=\"esfpx_es_hp_email\" class=\"es_required_field\" tabindex=\"-1\" autocomplete=\"-1\" value=\"\" \/><\/label><small class=\"eset-recaptcha-branding\" style=\"display:block;margin-top:8px;margin-bottom:12px;font-size:11px;line-height:1.4;\">T\u00fato str\u00e1nku chr\u00e1ni reCAPTCHA, platia <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noopener\">Pravidl\u00e1 ochrany s\u00fakromia<\/a> a <a href=\"https:\/\/policies.google.com\/terms\" target=\"_blank\" rel=\"noopener\">Zmluvn\u00e9 podmienky<\/a> spolo\u010dnosti Google.<\/small><label style=\"display: inline\"><input type=\"checkbox\" name=\"es_gdpr_consent\" value=\"true\" required=\"required\" \/>&nbsp;S\u00fahlas\u00edm s prihl\u00e1sen\u00edm na odber newslettera a \u010fal\u0161\u00edch marketingov\u00fdch materi\u00e1lov prostredn\u00edctvom emailu. Viac inform\u00e1ci\u00ed o sprac\u00favan\u00ed osobn\u00fdch \u00fadajov je k dispoz\u00edcii na str\u00e1nke venovanej  <a href=\"https:\/\/www.eset.com\/sk\/ochrana-sukromia\/\" target=\"_blank\">Ochrane s\u00fakromia<\/a>.<\/label><br \/><input type=\"submit\" name=\"submit\" class=\"es_subscription_form_submit es_submit_button es_textbox_button\" id=\"es_subscription_form_submit_6a7f3b1f1805b\" value=\"Odosla\u0165\" \/><span class=\"es_spinner_image\" id=\"spinner-image\"><img decoding=\"async\" src=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/plugins\/email-subscribers-premium\/lite\/public\/images\/spinner.gif\" alt=\"Loading\" \/><\/span><\/form><span class=\"es_subscription_message \" id=\"es_subscription_message_6a7f3b1f1805b\" role=\"alert\" aria-live=\"assertive\"><\/span><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u017diadny z&nbsp;t\u00fdchto pr\u00edznakov s\u00e1m osebe neznamen\u00e1 v\u00e1\u017eny probl\u00e9m. Ak sa ich v\u0161ak objav\u00ed viac naraz a&nbsp;pretrv\u00e1vaj\u00fa dlh\u0161\u00ed \u010das, m\u00f4\u017ee by\u0165 vhodn\u00e9 zasiahnu\u0165 a&nbsp;zavies\u0165 ur\u010dit\u00e9 \u0161truktur\u00e1lne zmeny. <strong>Tu je nieko\u013eko praktick\u00fdch odpor\u00fa\u010dan\u00ed:<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Nastavte \u010dasov\u00e9 limity pre konkr\u00e9tne aplik\u00e1cie<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pomocou funkcie \u010cas pred obrazovkou v&nbsp;syst\u00e9me iOS alebo n\u00e1strojov digit\u00e1lnej rovnov\u00e1hy v&nbsp;syst\u00e9me Android m\u00f4\u017eete nastavi\u0165 primeran\u00e9 obmedzenia pre aplik\u00e1cie, ktor\u00e9 zaberaj\u00fa najviac \u010dasu. D\u00f4le\u017eit\u00e9 v\u0161ak je, kedy a&nbsp;ako tieto limity nastav\u00edte. Urobte to v&nbsp;pokojnej chv\u00edli, nie neskoro ve\u010der v&nbsp;okamihu frustr\u00e1cie. Limity by mali by\u0165 pl\u00e1novan\u00e9 a&nbsp;premyslen\u00e9, nie impulz\u00edvnou reakciou na&nbsp;konkr\u00e9tnu situ\u00e1ciu. U det\u00ed funguj\u00fa najlep\u0161ie vtedy, ke\u010f s\u00fa prezentovan\u00e9 ako be\u017en\u00e1 s\u00fa\u010das\u0165 fungovania dom\u00e1cnosti, nie ako trest za&nbsp;zl\u00e9 spr\u00e1vanie. Mal\u00e9 a&nbsp;realistick\u00e9 obmedzenia s\u00fa ove\u013ea \u00fa\u010dinnej\u0161ie ne\u017e pr\u00edsne pravidl\u00e1, ktor\u00e9 sa dlhodobo nedar\u00ed dodr\u017eiava\u0165.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Zave\u010fte \u010das bez technol\u00f3gi\u00ed<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ak by ste mali urobi\u0165 len jednu zmenu, za\u010dnite hodinou pred span\u00edm. V&nbsp;tomto \u010dase sa mozog pripravuje na&nbsp;odpo\u010dinok a&nbsp;r\u00fdchly, stimuluj\u00faci obsah tento proces nar\u00fa\u0161a. Modr\u00e9 svetlo z&nbsp;obrazovky m\u00f4\u017ee oddiali\u0165 zasp\u00e1vanie a&nbsp;nekone\u010dn\u00e9 skrolovanie udr\u017eiava mozog v&nbsp;bdelom stave. Ak budete tento \u010das chr\u00e1ni\u0165 t\u00fdm, \u017ee si telef\u00f3ny nebudete nosi\u0165 do&nbsp;sp\u00e1lne alebo nahrad\u00edte skrolovanie pokojnej\u0161\u00edmi aktivitami, m\u00f4\u017eete v\u00fdrazne zlep\u0161i\u0165 kvalitu sp\u00e1nku, n\u00e1ladu aj schopnos\u0165 s\u00fastredi\u0165 sa po\u010das nasleduj\u00faceho d\u0148a.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Precvi\u010dujte vedom\u00e9 skrolovanie<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ve\u013ek\u00e1 \u010das\u0165 \u010dasu str\u00e1ven\u00e9ho pred obrazovkou nie je v\u00fdsledkom vedom\u00e9ho rozhodnutia. \u013dudia jednoducho za\u010dn\u00fa skrolova\u0165 a&nbsp;a\u017e po&nbsp;\u010dase si uvedomia, \u017ee pri tom str\u00e1vili cel\u00e9 hodiny. Ak chcete tak\u00e9to spr\u00e1vanie obmedzi\u0165, ve\u010fte deti k&nbsp;tomu, aby si medzi videami alebo pr\u00edspevkami robili kr\u00e1tke prest\u00e1vky a&nbsp;polo\u017eili si jednoduch\u00fa ot\u00e1zku: Chcem sa na&nbsp;to naozaj \u010falej pozera\u0165 alebo je len jednoduch\u0161ie pokra\u010dova\u0165 ne\u017e presta\u0165? Tento kr\u00e1tky okamih uvedomenia m\u00f4\u017ee naru\u0161i\u0165 automatick\u00fd kolobeh spr\u00e1vania. Ide o&nbsp;jeden z&nbsp;najjednoduch\u0161\u00edch a&nbsp;z\u00e1rove\u0148 naj\u00fa\u010dinnej\u0161\u00edch sp\u00f4sobov, ako obmedzi\u0165 zombie skroling \u2013 nielen u&nbsp;det\u00ed, ale aj u&nbsp;dospel\u00fdch.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Zara\u010fte sp\u00e4\u0165 obsah dlh\u0161ieho form\u00e1tu<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Kr\u00e1tky obsah u\u010d\u00ed mozog o\u010dak\u00e1va\u0165 okam\u017eit\u00fa odmenu. Dlh\u0161ie form\u00e1ty, ako s\u00fa knihy alebo filmy, maj\u00fa opa\u010dn\u00fd efekt. Pom\u00e1haj\u00fa rozv\u00edja\u0165 trpezlivos\u0165 a&nbsp;schopnos\u0165 s\u00fastredi\u0165 sa. Spo\u010diatku m\u00f4\u017ee tak\u00fdto obsah p\u00f4sobi\u0165 nez\u00e1\u017eivne alebo nudne, najm\u00e4 u&nbsp;det\u00ed, ktor\u00e9 s\u00fa zvyknut\u00e9 na&nbsp;r\u00fdchlo sa meniace podnety. Je to \u00faplne prirodzen\u00e9. Za\u010d\u00ednajte postupne a&nbsp;nemajte pr\u00edli\u0161 ve\u013ek\u00e9 o\u010dak\u00e1vania. Cie\u013eom nie je \u00faplne nahradi\u0165 kr\u00e1tky obsah, ale postupne roz\u0161irova\u0165 spektrum aktiv\u00edt, ktor\u00e9 mozog dok\u00e1\u017ee prij\u00edma\u0165 a&nbsp;ktor\u00e9 mu prin\u00e1\u0161aj\u00fa rados\u0165.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. Vytvorte si dopam\u00ednov\u00e9 menu<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Obrazovky \u010dasto automaticky vyplnia ka\u017ed\u00fa vo\u013en\u00fa chv\u00ed\u013eu. Preto je dobr\u00e9 ma\u0165 pripraven\u00e9 alternat\u00edvy. Sadnite si \u2013 ide\u00e1lne spolu s&nbsp;die\u0165a\u0165om \u2013 a&nbsp;sp\u00ed\u0161te zoznam pr\u00edjemn\u00fdch aktiv\u00edt bez obrazoviek, pri ktor\u00fdch nejde o&nbsp;v\u00fdkon, ale o&nbsp;pote\u0161enie. M\u00f4\u017ee to by\u0165 napr\u00edklad prech\u00e1dzka, varenie, po\u010d\u00favanie hudby, hranie na&nbsp;hudobn\u00fd n\u00e1stroj \u010di \u0161port. D\u00f4le\u017eit\u00e9 je, aby po&nbsp;t\u00fdchto aktivit\u00e1ch zost\u00e1val pocit pohody, nie vy\u010derpania. Z\u00e1rove\u0148 zoh\u013eadnite z\u00e1ujmy die\u0165a\u0165a a&nbsp;sk\u00faste zaradi\u0165 aj aktivity, ktor\u00e9 ho prirodzene bavia.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. Sk\u00faste dvojt\u00fd\u017ed\u0148ov\u00fd reset<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Niekedy je potrebn\u00e9 n\u00e1vyky \u00faplne prehodnoti\u0165 a&nbsp;nastavi\u0165 nanovo. <a href=\"https:\/\/pmc.ncbi.nlm.nih.gov\/articles\/PMC10740995\/\" target=\"_blank\" rel=\"noreferrer noopener\">V\u00fdskumy uk\u00e1zali<\/a>, \u017ee u\u017e dvojt\u00fd\u017ed\u0148ov\u00e1 prest\u00e1vka od&nbsp;soci\u00e1lnych siet\u00ed m\u00f4\u017ee prispie\u0165 k&nbsp;zn\u00ed\u017eeniu stresu a&nbsp;lep\u0161iemu s\u00fastredeniu. Nemus\u00ed v\u0161ak \u00eds\u0165 o&nbsp;ni\u010d radik\u00e1lne \u2013 m\u00f4\u017eete odstr\u00e1ni\u0165 len niektor\u00e9 aplik\u00e1cie, obmedzi\u0165 ich pou\u017e\u00edvanie na&nbsp;konkr\u00e9tne \u010dasy alebo si k&nbsp;nim vytvori\u0165 menej pohodln\u00fd pr\u00edstup (napr\u00edklad len cez po\u010d\u00edta\u010d). Cie\u013eom je vytvori\u0165 dostato\u010dn\u00fd odstup, aby ste si mohli uvedomi\u0165, ako sa men\u00ed va\u0161a pozornos\u0165 a&nbsp;n\u00e1lada.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7. Starajte sa o&nbsp;svoj feed<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Algoritmus nie je neutr\u00e1lny. Pon\u00faka v\u00e1m viac tak\u00e9ho obsahu, s&nbsp;ktor\u00fdm naj\u010dastej\u0161ie interagujete. To znamen\u00e1, \u017ee v\u00e1\u0161 feed m\u00f4\u017ee bu\u010f podporova\u0165 s\u00fastredenie, alebo ho nen\u00e1padne oslabova\u0165. Povzbu\u010fte die\u0165a, aby prestalo sledova\u0165 alebo stlmilo \u00fa\u010dty, ktor\u00e9 ved\u00fa k&nbsp;bezmy\u0161lienkovit\u00e9mu skrolovaniu, a&nbsp;aby venovalo v\u00e4\u010d\u0161iu pozornos\u0165 tomu, s&nbsp;ak\u00fdm obsahom interaguje. Pri v\u00fdchove det\u00ed k&nbsp;zodpovedn\u00e9mu pou\u017e\u00edvaniu technol\u00f3gi\u00ed samotn\u00e9 z\u00e1kazy zvy\u010dajne ni\u010d nerie\u0161ia. \u00da\u010dinnej\u0161ie je nau\u010di\u0165 ich, ako bezpe\u010dne a&nbsp;zodpovedne pou\u017e\u00edva\u0165 soci\u00e1lne siete, pr\u00edpadne nastavi\u0165 primeran\u00fa rodi\u010dovsk\u00fa kontrolu, najm\u00e4 v&nbsp;pr\u00edpade det\u00ed mlad\u0161\u00edch ako 13&nbsp;rokov. Takto si m\u00f4\u017eu postupne osvoji\u0165 zdrav\u00e9 n\u00e1vyky bez pocitu, \u017ee s\u00fa obmedzovan\u00e9 alebo vyl\u00fa\u010den\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">8. Pou\u017e\u00edvajte n\u00e1stroje bez zbyto\u010dn\u00fdch konfliktov<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Rodi\u010dovsk\u00e1 kontrola a&nbsp;n\u00e1stroje na&nbsp;spr\u00e1vu \u010dasu pred obrazovkou funguj\u00fa najlep\u0161ie vtedy, ke\u010f ich deti nevn\u00edmaj\u00fa ako trest, ale ako prirodzen\u00fa s\u00fa\u010das\u0165 fungovania dom\u00e1cnosti. Namiesto zav\u00e1dzania pr\u00edsnych obmedzen\u00ed bez vysvetlenia si s&nbsp;de\u0165mi sadnite a&nbsp;<a href=\"https:\/\/www.eset.com\/blog\/en\/home-topics\/family-safety-online\/talk-kids-parental-controls\/\" target=\"_blank\" rel=\"noreferrer noopener\">povedzte im, ak\u00e9 v\u00fdhody<\/a> m\u00f4\u017eu tieto n\u00e1stroje prinies\u0165. Ak ich \u00fa\u010del nepochopia, m\u00f4\u017eu h\u013eada\u0165 sp\u00f4soby, ako obmedzenia obch\u00e1dza\u0165.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">9. Vytvorte z\u00f3ny bez obrazoviek ako spolo\u010dn\u00e9 pravidlo<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Niektor\u00e9 hranice sa dodr\u017eiavaj\u00fa jednoduch\u0161ie, ke\u010f s\u00fa prirodzenou s\u00fa\u010das\u0165ou prostredia. \u017diadne telef\u00f3ny pri jedle, \u017eiadne zariadenia v&nbsp;sp\u00e1l\u0148ach po\u010das noci \u2013 tak\u00e9to jednoduch\u00e9 a&nbsp;jasn\u00e9 pravidl\u00e1 pom\u00e1haj\u00fa predch\u00e1dza\u0165 ka\u017edodenn\u00fdm konfliktom. Najlep\u0161ie funguj\u00fa vtedy, ke\u010f platia pre v\u0161etk\u00fdch \u010dlenov dom\u00e1cnosti vr\u00e1tane dospel\u00fdch. Spolo\u010dn\u00e9 pravidl\u00e1 p\u00f4sobia spravodlivo, zatia\u013e \u010do jednostrann\u00e9 obmedzenia m\u00f4\u017eu deti vn\u00edma\u0165 ako svojvo\u013en\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">10. Bu\u010fte pr\u00edkladom toho, \u010do chcete vidie\u0165<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Deti si v\u0161\u00edmaj\u00fa, ako dospel\u00ed pou\u017e\u00edvaj\u00fa telef\u00f3ny, ove\u013ea viac, ne\u017e si v\u00e4\u010d\u0161ina rodi\u010dov uvedomuje. Ak po\u010das ve\u010dere kontrolujete telef\u00f3n, die\u0165a\u0165u t\u00fdm neodovzd\u00e1vate odkaz \u201etelef\u00f3ny k&nbsp;stolu nepatria\u201c, ale sk\u00f4r \u201etelef\u00f3ny s\u00fa d\u00f4le\u017eit\u00e9\u201c. Aj drobn\u00e9 zmeny vo&nbsp;vlastnom spr\u00e1van\u00ed, napr\u00edklad odlo\u017eenie telef\u00f3nu a&nbsp;pln\u00e9 s\u00fastredenie sa na&nbsp;pr\u00edtomn\u00fd okamih, maj\u00fa \u010dasto v\u00e4\u010d\u0161\u00ed vplyv ne\u017e ak\u00e9ko\u013evek pravidlo, ktor\u00e9 si stanov\u00edte.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">11. Nesta\u010d\u00ed hovori\u0165, treba sa rozpr\u00e1va\u0165<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Zvedavos\u0165 funguje lep\u0161ie ne\u017e kontrola. Sp\u00fdtajte sa die\u0165a\u0165a, \u010do pr\u00e1ve pozer\u00e1. Poproste ho, aby v\u00e1m vysvetlilo meme alebo trend, ktor\u00fd ho bav\u00ed. Sk\u00f4r ne\u017e vyjadr\u00edte svoje obavy, sk\u00faste sa s&nbsp;n\u00edm zasmia\u0165. Ke\u010f maj\u00fa deti \u2013 najm\u00e4 t\u00edned\u017eeri \u2013 pocit, \u017ee ich niekto po\u010d\u00fava namiesto toho, aby ich posudzoval, s\u00fa ove\u013ea ochotnej\u0161ie zmeni\u0165 svoje spr\u00e1vanie.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">12. Ria\u010fte sa odpor\u00fa\u010daniami zalo\u017een\u00fdmi na&nbsp;d\u00f4kazoch<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ak h\u013ead\u00e1te jasnej\u0161\u00ed r\u00e1mec, o&nbsp;ktor\u00fd sa m\u00f4\u017eete oprie\u0165, Americk\u00e1 akad\u00e9mia pediatrie pon\u00faka pravidelne aktualizovan\u00e9 <a href=\"https:\/\/www.aap.org\/en\/patient-care\/media-and-children\/center-of-excellence-on-social-media-and-youth-mental-health\/qa-portal\/qa-portal-library\/qa-portal-library-questions\/screen-time-guidelines\/?srsltid=AfmBOoowREi9RrdmVnJF38T20DJQBR46x3ScL_jiUppJe53tTu6LiekT\" target=\"_blank\" rel=\"noreferrer noopener\">odpor\u00fa\u010dania t\u00fdkaj\u00face sa \u010dasu str\u00e1ven\u00e9ho pred obrazovkou pre jednotliv\u00e9 vekov\u00e9 skupiny<\/a>. Tak\u00e9to usmernenia v\u00e1m m\u00f4\u017eu pom\u00f4c\u0165 prij\u00edma\u0165 rozhodnutia na&nbsp;z\u00e1klade praktick\u00fdch a&nbsp;vedecky podlo\u017een\u00fdch poznatkov namiesto spoliehania sa na&nbsp;dohady.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA.png\" alt=\"multi-year b2c banner \u010dl\u00e1nok\" class=\"wp-image-17081\" srcset=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA.png 1200w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-300x300.png 300w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-1024x1024.png 1024w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-150x150.png 150w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-768x768.png 768w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-400x400.png 400w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-370x370.png 370w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-90x90.png 90w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2026\/06\/ESET_KRABICE_HORIZONTAL_ZLAVA-760x760.png 760w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading has-text-link-color has-text-color has-link-color has-medium-font-size wp-elements-61785827a68dd0762b70b460b4642ecd\">Komplexn\u00e1 ochrana v\u00e1\u0161ho digit\u00e1lneho \u017eivota<\/h3>\n\n\n\n<p class=\"has-text-dark-color has-text-color has-link-color has-small-font-size wp-elements-8bb3dfd2a4acde7440c20734007bce42 wp-block-paragraph\">Komplexn\u00e1 ochrana v\u00e1\u0161ho digit\u00e1lneho \u017eivota. Vyberte si \u00farove\u0148 pod\u013ea svojich potrieb.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-63375db1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50 width-300\"><a class=\"wp-block-button__link has-small-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/www.eset.com\/sk\/internetova-ochrana-domacnosti\/urovne-ochrany\/\" target=\"_blank\" rel=\"noreferrer noopener\">VYBERTE SI OCHRANU<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u00e1ver<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Brainrot je s\u00edce jedn\u00fdm z&nbsp;najnov\u0161\u00edch m\u00f3dnych slov na&nbsp;internete, no obavy, ktor\u00e9 sa za&nbsp;n\u00edm skr\u00fdvaj\u00fa, s\u00fa dobre zn\u00e1me: nadmern\u00e1 konzum\u00e1cia pas\u00edvneho a&nbsp;ment\u00e1lne nen\u00e1ro\u010dn\u00e9ho obsahu m\u00f4\u017ee negat\u00edvne ovplyv\u0148ova\u0165 sp\u00e1nok, s\u00fastredenie, kreativitu aj vz\u0165ahy v&nbsp;re\u00e1lnom \u017eivote. Z\u00e1rove\u0148 v\u0161ak neplat\u00ed, \u017ee ka\u017ed\u00e9 meme, bl\u00e1zniv\u00fd trend alebo kr\u00e1tke video je automaticky \u0161kodliv\u00e9. Pre mnoh\u00e9 deti s\u00fa tieto form\u00e1ty prirodzenou s\u00fa\u010das\u0165ou z\u00e1bavy, budovania vz\u0165ahov a&nbsp;zap\u00e1jania sa do&nbsp;online kult\u00fary.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Najd\u00f4le\u017eitej\u0161ie nie je to, \u010di die\u0165a ob\u010das pozer\u00e1 obsah ozna\u010dovan\u00fd ako brainrot, ale to, \u010di s\u00fa jeho digit\u00e1lne n\u00e1vyky vyv\u00e1\u017een\u00e9 a&nbsp;vedom\u00e9. Ke\u010f sa skrolovanie stane automatick\u00fdm zvykom, zhor\u0161uje sa n\u00e1lada, trp\u00ed sp\u00e1nok alebo sa vytr\u00e1caj\u00fa z\u00e1ujmy mimo online sveta, m\u00f4\u017ee by\u0165 vhodn\u00fd \u010das zasiahnu\u0165 a&nbsp;poskytn\u00fa\u0165 podporu. \u010co m\u00f4\u017eete urobi\u0165? Zvedavos\u0165, jasne nastaven\u00e9 hranice, spolo\u010dn\u00e9 pravidl\u00e1 a&nbsp;otvoren\u00e9 rozhovory s\u00fa ove\u013ea \u00fa\u010dinnej\u0161ie ne\u017e z\u00e1kazy. Zauj\u00edmajte sa o&nbsp;to, \u010do die\u0165a na&nbsp;internete bav\u00ed, pom\u00f4\u017ete mu v\u0161\u00edma\u0165 si, ak\u00e9 pocity v&nbsp;\u0148om vyvol\u00e1va konkr\u00e9tny obsah, a&nbsp;podporujte ho pri budovan\u00ed zdrav\u0161\u00edch digit\u00e1lnych n\u00e1vykov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Internet sa bude neust\u00e1le meni\u0165 a&nbsp;v\u017edy sa bud\u00fa objavova\u0165 nov\u00e9 trendy. Va\u0161a \u00faloha v\u0161ak zost\u00e1va rovnak\u00e1: pom\u00e1ha\u0165 de\u0165om rozv\u00edja\u0165 sebauvedomenie, umiernenos\u0165 a&nbsp;schopnos\u0165 pou\u017e\u00edva\u0165 technol\u00f3gie sp\u00f4sobom, ktor\u00fd podporuje ich du\u0161evn\u00fa pohodu namiesto toho, aby ju oslaboval.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u010cast\u00e9 ot\u00e1zky<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Je brainrot skuto\u010dn\u00e1 diagn\u00f3za?<\/strong><br><br>Nie, brainrot nie je ofici\u00e1lne uzn\u00e1van\u00e1 zdravotn\u00e1 diagn\u00f3za. Ide o&nbsp;neform\u00e1lny kult\u00farny pojem. Spr\u00e1vanie, ktor\u00e9 tento v\u00fdraz opisuje, ako napr\u00edklad nadmern\u00e9 skrolovanie alebo zhor\u0161en\u00e1 schopnos\u0165 s\u00fastredi\u0165 sa, sa pod\u013ea vedeck\u00fdch v\u00fdskumov sp\u00e1ja s&nbsp;merate\u013en\u00fdmi kognit\u00edvnymi a&nbsp;emocion\u00e1lnymi d\u00f4sledkami. Ak tak\u00e9to n\u00e1vyky za\u010dn\u00fa nar\u00fa\u0161a\u0165 ka\u017edodenn\u00e9 fungovanie, je vhodn\u00e9 poradi\u0165 sa s&nbsp;odborn\u00edkom.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u010co znamen\u00e1 slangov\u00fd v\u00fdraz \u201ebrainrot\u201c?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V&nbsp;internetovom slangu m\u00e1 v\u00fdraz \u201ebrainrot\u201c viacero v\u00fdznamov. M\u00f4\u017ee ozna\u010dova\u0165 nekvalitn\u00fd, opakuj\u00faci sa alebo bezduch\u00fd obsah (\u201eto je \u010dist\u00fd brainrot\u201c), ale aj intenz\u00edvnu, \u010dasto hrav\u00fa posadnutos\u0165 (\u201em\u00e1m brainrot z&nbsp;Bridgertonu\u201c). Zvy\u010dajne sa pou\u017e\u00edva so&nbsp;sebair\u00f3niou a&nbsp;humorom, nie ako v\u00e1\u017ene hodnotenie stavu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u010co je taliansky brainrot?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Taliansky brainrot je trend z&nbsp;TikToku (obzvl\u00e1\u0161\u0165 popul\u00e1rny okolo roku 2025), ktor\u00fd je zalo\u017een\u00fd na&nbsp;surrealistick\u00fdch postavi\u010dk\u00e1ch vytvoren\u00fdch umelou inteligenciou. \u010casto ide o&nbsp;bizarn\u00e9 hybridy zvierat a&nbsp;predmetov so&nbsp;pseudotalianskymi r\u00fdmuj\u00facimi sa menami, ktor\u00e9 sprev\u00e1dza synteticky generovan\u00fd taliansky koment\u00e1r. Jedn\u00fdm z&nbsp;najzn\u00e1mej\u0161\u00edch pr\u00edkladov je Tralalero Tralala, trojnoh\u00fd \u017eralok v&nbsp;tenisk\u00e1ch. Niektor\u00e9 p\u00f4vodn\u00e9 verzie obsahuj\u00fa zvukov\u00e9 stopy s&nbsp;ur\u00e1\u017eliv\u00fdmi alebo nevhodn\u00fdmi v\u00fdrazmi v&nbsp;talian\u010dine, ktor\u00fdch v\u00fdznam nemus\u00ed by\u0165 pre \u013eud\u00ed nehovoriacich po&nbsp;taliansky na prv\u00e9 po\u010dutie zrejm\u00fd.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ak\u00e9 s\u00fa pr\u00edklady brainrot obsahu?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Medzi typick\u00e9 pr\u00edklady obsahu ozna\u010dovan\u00e9ho ako brainrot patria reak\u010dn\u00e9 vide\u00e1, kompil\u00e1cie meme, s\u00e9ria Skibidi Toilet, postavy z&nbsp;talianskeho brainrotu, meme typu Only in Ohio \u010di r\u00fdchlo strihan\u00e9 a&nbsp;silne stimuluj\u00face vide\u00e1 na&nbsp;TikToku. Z&nbsp;poh\u013eadu spr\u00e1vania sa brainrot m\u00f4\u017ee prejavova\u0165 aj ako doomskroling, zombie skroling \u010di opakovan\u00e9 kontrolovanie soci\u00e1lnych siet\u00ed bez jasn\u00e9ho cie\u013ea.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>D\u00e1 sa z&nbsp;brainrotu vylie\u010di\u0165?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c1no. Ke\u010f\u017ee mozog je neuroplastick\u00fd, n\u00e1vyky s\u00favisiace s&nbsp;pozornos\u0165ou mo\u017eno postupne meni\u0165. \u0160t\u00fadie ukazuj\u00fa, \u017ee u\u017e aj kr\u00e1tke prest\u00e1vky od&nbsp;soci\u00e1lnych siet\u00ed, napr\u00edklad dvojt\u00fd\u017ed\u0148ov\u00e9 obmedzenie ich pou\u017e\u00edvania, m\u00f4\u017eu prispie\u0165 k&nbsp;lep\u0161iemu s\u00fastredeniu, zn\u00ed\u017eeniu stresu a&nbsp;celkovej pohode. M\u00f4\u017eu pom\u00f4c\u0165 aj strat\u00e9gie, ako s\u00fa nastavenie \u010dasov\u00fdch limitov pre pou\u017e\u00edvanie zariaden\u00ed, n\u00e1vrat k&nbsp;aktivit\u00e1m vy\u017eaduj\u00facim dlh\u0161ie s\u00fastredenie, filtrovanie obsahu vo&nbsp;feede \u010di budovanie n\u00e1vykov mimo internetu. Cie\u013eom nie je dosiahnu\u0165 dokonalos\u0165 zo d\u0148a na&nbsp;de\u0148, ale postupne meni\u0165 svoje n\u00e1vyky.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Je brainrot hor\u0161\u00ed pre deti ne\u017e pre dospel\u00fdch?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V&nbsp;mnoh\u00fdch oh\u013eadoch \u00e1no. Deti a&nbsp;t\u00edned\u017eeri s\u00fa zranite\u013enej\u0161\u00ed, preto\u017ee ich mozog sa vyv\u00edja pribli\u017ene do&nbsp;polovice dvadsiatych rokov \u017eivota. Prefront\u00e1lna k\u00f4ra, ktor\u00e1 zohr\u00e1va d\u00f4le\u017eit\u00fa \u00falohu pri kontrole impulzov a&nbsp;rozhodovan\u00ed, dozrieva nesk\u00f4r. Mlad\u0161\u00ed pou\u017e\u00edvatelia s\u00fa preto n\u00e1chylnej\u0161\u00ed na&nbsp;n\u00e1vykov\u00e9 vzorce spr\u00e1vania, ktor\u00e9 mnoh\u00e9 digit\u00e1lne platformy podporuj\u00fa. Z\u00e1rove\u0148 plat\u00ed, \u017ee n\u00e1vyky vytvoren\u00e9 v&nbsp;detstve m\u00f4\u017eu ma\u0165 v\u00fdraznej\u0161\u00ed dlhodob\u00fd vplyv.<\/p>\n\n\n\n<div class=\"wp-block-columns has-text-dark-color has-bd-color-background-color has-text-color has-background has-link-color wp-elements-f7b2725856d4aee97606cb48d137f263 is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"631\" src=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-1024x631.png\" alt=\"Bajtovci kapela Teleskop banner ESET\" class=\"wp-image-15663\" style=\"width:329px;height:auto\" srcset=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-1024x631.png 1024w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-300x185.png 300w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-768x473.png 768w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-370x228.png 370w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela-760x468.png 760w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-spolu-kapela.png 1136w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"671\" height=\"142\" src=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-logo-1.png\" alt=\"\" class=\"wp-image-15698\" style=\"width:310px;height:auto\" srcset=\"https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-logo-1.png 671w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-logo-1-300x63.png 300w, https:\/\/bezpecnenanete.eset.com\/sk\/wp-content\/uploads\/2025\/02\/bajtovci_web_bajtovci-logo-1-370x78.png 370w\" sizes=\"auto, (max-width: 671px) 100vw, 671px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Objavte svet Bajtovcov, kde sa digit\u00e1lny svet prel\u00edna s ka\u017edodenn\u00fdmi dobrodru\u017estvami. Pou\u010dn\u00e9 epiz\u00f3dy, ne\u010dakan\u00e9 v\u00fdzvy a st\u00e1le viac z\u00e1had na obzore! Pozrite si v\u0161etky epiz\u00f3dy.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button width-200\"><a class=\"wp-block-button__link has-small-font-size has-custom-font-size wp-element-button\" href=\"http:\/\/www.bajtovci.sk\" target=\"_blank\" rel=\"noreferrer noopener\">SLEDOVA\u0164<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Spracoval: t\u00edm ESET<br>Zdroj: Brainrot: <a href=\"https:\/\/www.eset.com\/blog\/en\/home-topics\/family-safety-online\/brainrot-meaning-and-parent-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">What it means, why children use it, and how to respond as a parent<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>K\u013e\u00fa\u010dov\u00e9 body \u010dl\u00e1nku: Mo\u017eno ste si v\u0161imli, \u017ee va\u0161e die\u0165a neust\u00e1le skroluje kr\u00e1tke vide\u00e1, opakuje fr\u00e1zy, ktor\u00e9 zdanlivo ned\u00e1vaj\u00fa zmysel (napr\u00edklad \u201eBallerina Cappuccina\u201c), alebo sa smeje na&nbsp;obsahu, ktor\u00fd na&nbsp;prv\u00fd poh\u013ead p\u00f4sob\u00ed chaoticky \u010di \u00faplne n\u00e1hodne. Mo\u017eno ste u\u017e po\u010duli aj v\u00fdraz brainrot \u2013 niekedy pou\u017eit\u00fd zo&nbsp;\u017eartu, inokedy takmer ako varovanie. Tento pojem vzbudil celosvetov\u00fa pozornos\u0165, ke\u010f ho vydavate\u013estvo Oxford University Press vyhl\u00e1silo&hellip;<\/p>\n","protected":false},"author":5,"featured_media":17186,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[83,133],"tags":[],"class_list":["post-17181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rodicia-a-deti","category-socialne-siete-rodicia-a-deti"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u010co je brainrot? | ESET Slovensko<\/title>\n<meta name=\"description\" content=\"Viete, \u010do je brainrot? 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