{"id":16433,"date":"2025-11-03T13:47:22","date_gmt":"2025-11-03T13:47:22","guid":{"rendered":"https:\/\/bezpecnenanete.eset.com\/sk\/?p=16433"},"modified":"2025-11-06T08:01:56","modified_gmt":"2025-11-06T08:01:56","slug":"eset-ziskal-titul-lidra-v-hodnoteni-idc-marketscape-v-oblasti-ochrany-digitalneho-zivota-spotrebitelov","status":"publish","type":"post","link":"https:\/\/bezpecnenanete.eset.com\/sk\/cybernews\/eset-ziskal-titul-lidra-v-hodnoteni-idc-marketscape-v-oblasti-ochrany-digitalneho-zivota-spotrebitelov\/","title":{"rendered":"ESET z\u00edskal titul l\u00eddra v\u00a0hodnoten\u00ed IDC\u00a0MarketScape v\u00a0oblasti ochrany digit\u00e1lneho \u017eivota spotrebite\u013eov"},"content":{"rendered":"\n
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Kybernetick\u00e1 bezpe\u010dnos\u0165 nie je len o nepretr\u017eitej ochrane zariaden\u00ed \u010di nah\u00e1\u0148an\u00ed najnov\u0161\u00edch v\u00edrusov. L\u00eddri v odvetv\u00ed, ako je ESET, musia myslie\u0165 dopredu a zabezpe\u010di\u0165 ochranu aj pre nov\u00e9 technol\u00f3gie bud\u00facnosti.<\/p>\n\n\n\n

Toto \u00fasilie o\u00a0zaistenie \u010do najpokro\u010dilej\u0161ej ochrany sa vyplatilo. ESET bol v\u00a0hodnoten\u00ed <\/a>IDC\u00a0MarketScape: Worldwide Consumer Digital Life Protection 2025 Vendor Assessment (dokument \u010d.\u00a0US52976725, okt\u00f3ber 2025) ozna\u010den\u00fd za\u00a0l\u00eddra v\u00a0r\u00e1mci celosvetov\u00e9ho hodnotenia predajcov v\u00a0oblasti ochrany digit\u00e1lneho \u017eivota spotrebite\u013eov<\/strong><\/a>.<\/p>\n\n\n\n

\u201eESET je vhodnou vo\u013ebou pre jednotlivcov, rodiny a\u00a0pou\u017e\u00edvate\u013eov zo\u00a0segmentu SOHO, ktor\u00ed h\u013eadaj\u00fa spo\u013eahliv\u00fa a\u00a0nen\u00e1ro\u010dn\u00fa ochranu digit\u00e1lneho \u017eivota. Jeho pr\u00edstup zameran\u00fd na\u00a0prevenciu je ide\u00e1lny pre t\u00fdch, ktor\u00ed oce\u0148uj\u00fa proakt\u00edvne bezpe\u010dnostn\u00e9 opatrenia bez negat\u00edvneho vplyvu na\u00a0v\u00fdkon zariadenia,\u201c <\/em>uv\u00e1dza sa v\u00a0hodnoten\u00ed IDC MarketScape.<\/p>\n\n\n\n

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Komplexn\u00e1 ochrana v\u00e1\u0161ho digit\u00e1lneho \u017eivota<\/h3>\n\n\n\n

Komplexn\u00e1 ochrana v\u00e1\u0161ho digit\u00e1lneho \u017eivota. Vyberte si \u00farove\u0148 pod\u013ea svojich potrieb.<\/p>\n\n\n\n

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VYBERTE SI OCHRANU<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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L\u00edder v oblasti ochrany digit\u00e1lneho \u017eivota spotrebite\u013eov<\/h2>\n\n\n\n

Spolo\u010dnos\u0165 ESET za svojich viac ne\u017e 30\u00a0rokov existencie vyvinula nieko\u013eko nov\u00fdch technol\u00f3gi\u00ed, ktor\u00e9 jej pomohli odl\u00ed\u0161i\u0165 sa. <\/strong>Korene jej modern\u00fdch rie\u0161en\u00ed vyu\u017e\u00edvaj\u00facich umel\u00fa inteligenciu siahaj\u00fa do\u00a090.\u00a0rokov, ke\u010f ESET zaviedol strojov\u00e9 u\u010denie na\u00a0detekciu makrov\u00edrusov.<\/p>\n\n\n\n

Ver\u00edme, \u017ee uznanie od IDC MarketScape potvrdzuje, \u017ee ESET je st\u00e1le na spr\u00e1vnej ceste \u2013 a \u010do je d\u00f4le\u017eit\u00e9, vidia to aj ostatn\u00ed.<\/p>\n\n\n\n

Za\u010diatkom tohto roka organiz\u00e1cia AV\u2011Comparatives ozna\u010dila ESET HOME Security Essential za\u00a0produkt roka<\/strong><\/a>, pri\u010dom ocenila jeho vynikaj\u00facu ochranu pred malv\u00e9rom zameran\u00fa na\u00a0prevenciu, n\u00edzky vplyv na\u00a0v\u00fdkon zariadenia a\u00a0jednoduch\u00fa spr\u00e1vu s\u00a0pokro\u010dil\u00fdmi mo\u017enos\u0165ami prisp\u00f4sobenia pre technicky zdatn\u00fdch pou\u017e\u00edvate\u013eov.<\/p>\n\n\n\n

Strat\u00e9gia spolo\u010dnosti ESET v oblasti umelej inteligencie<\/h2>\n\n\n\n

ESET vyu\u017e\u00edva umel\u00fa inteligenciu a\u00a0strojov\u00e9 u\u010denie u\u017e viac ako dve desa\u0165ro\u010dia<\/strong>. V\u00a0s\u00fa\u010dasnosti sa zameriava na\u00a0prepojenie automatizovan\u00fdch detek\u010dn\u00fdch technol\u00f3gi\u00ed s\u00a0najnov\u0161\u00edmi schopnos\u0165ami agentickej umelej inteligencie.<\/p>\n\n\n\n

Tieto technol\u00f3gie s\u00fa nasaden\u00e9 vo\u00a0viacer\u00fdch vrstv\u00e1ch na\u0161ich bezpe\u010dnostn\u00fdch rie\u0161en\u00ed<\/a>, tak\u017ee pou\u017e\u00edvatelia s\u00fa chr\u00e1nen\u00ed na\u00a0v\u0161etk\u00fdch hlavn\u00fdch opera\u010dn\u00fdch syst\u00e9moch a\u00a0proti be\u017en\u00fdm aj \u00faplne nov\u00fdm typom hrozieb, a\u00a0to v\u00a0r\u00f4znych f\u00e1zach \u00fatoku:<\/a> od\u00a0doru\u010denia nen\u00e1padn\u00fdch spamov\u00fdch e\u2011mailov a\u017e po\u00a0zablokovanie pr\u00edstupu k\u00a0s\u00faborom na\u00a0po\u010d\u00edta\u010di obete v\u00a0d\u00f4sledku ransomv\u00e9ru.<\/p>\n\n\n\n

V\u00a0s\u00falade s\u00a0touto strat\u00e9giou orientovanou na\u00a0umel\u00fa inteligenciu ESET teraz kombinuje automatizovan\u00e9 detek\u010dn\u00e9 technol\u00f3gie s\u00a0nov\u00fdmi schopnos\u0165ami agentickej umelej inteligencie, v\u010faka \u010domu sa zabezpe\u010denie st\u00e1va proakt\u00edvnej\u0161\u00edm a\u00a0pre pou\u017e\u00edvate\u013eov jednoduch\u0161\u00edm. \u00a0<\/p>\n\n\n\n

Zozn\u00e1mte sa s\u00a0\u201emozgom\u201c spolo\u010dnosti ESET, ako umel\u00e1 inteligencia chr\u00e1ni zariadenia<\/h2>\n\n\n\n

V\u010faka tomuto pr\u00edstupu vytvorili na\u0161i in\u017einieri rie\u0161enia ESET tak, aby pristupovali k\u00a0podozriv\u00e9mu softv\u00e9ru ako vedec k\u00a0v\u00fdskumu novej vzorky. T\u00e1to jednotn\u00e1 technol\u00f3gia nesie n\u00e1zov ESET LiveSense<\/a>.<\/p>\n\n\n\n

Pozrime sa, ako funguje \u201emozog\u201c tohto vedca: najsk\u00f4r technol\u00f3gia ESET skontroluje zdroj prich\u00e1dzaj\u00facej potenci\u00e1lnej hrozby, a\u00a0ak je podozriv\u00fd, upozorn\u00ed pou\u017e\u00edvate\u013ea. N\u00e1sledne rie\u0161enia ESET vyu\u017eij\u00fa pokro\u010dil\u00fd modul umelej inteligencie \u2013 kombin\u00e1ciu viacer\u00fdch algoritmov vr\u00e1tane modelov h\u013abkov\u00e9ho u\u010denia \u2013 na\u00a0pos\u00fadenie potenci\u00e1lnych hrozieb a\u00a0DNA podozriv\u00e9ho softv\u00e9ru, teda jeho k\u013e\u00fa\u010dov\u00fdch vlastnost\u00ed. Po\u00a0tomto prvotnom pos\u00faden\u00ed technol\u00f3gia ESET LiveGuard sleduje spr\u00e1vanie vzorky v\u00a0zabezpe\u010denom a\u00a0izolovanom prostred\u00ed sandboxu.<\/p>\n\n\n\n

Ak malv\u00e9r napriek uveden\u00fdm bezpe\u010dnostn\u00fdm opatreniam prenikne do zariadenia, rie\u0161enia ESET dok\u00e1\u017eu st\u00e1le zasiahnu\u0165, a to v\u010faka monitorovaniu procesov be\u017eiacich na chr\u00e1nenom zariaden\u00ed. <\/p>\n\n\n\n

Umel\u00e1 inteligencia v\u00a0produktoch ESET dok\u00e1\u017ee tieto (\u0161kodliv\u00e9) procesy prep\u00e1ja\u0165 na\u00a0z\u00e1klade inform\u00e1ci\u00ed z\u00edskan\u00fdch od\u00a0odborn\u00edkov a\u00a0\u00fadajov od\u00a0viac ne\u017e 1\u00a0miliardy pou\u017e\u00edvate\u013eov v\u00a0195\u00a0krajin\u00e1ch.<\/p>\n\n\n\n

V\u010faka tomuto pr\u00edstupu orientovan\u00e9mu na umel\u00fa inteligenciu a kombin\u00e1cii bezpe\u010dnostn\u00e9ho v\u00fdskumu veden\u00e9ho \u013eu\u010fmi s automatizovan\u00fdm zberom d\u00e1t dok\u00e1\u017ee ESET v\u00fdrazne vylep\u0161ova\u0165 svoje rie\u0161enia a zvy\u0161ova\u0165 ich \u00fa\u010dinnos\u0165 proti podvodom, phishingu, skriptov\u00fdm \u00fatokom, bezs\u00faborov\u00e9mu malv\u00e9ru, \u00fatokom vyu\u017e\u00edvaj\u00facim dostupn\u00e9 prostriedky (tzv. \u201eLiving off the Land\u201c) a nov\u00e9mu malv\u00e9ru schopn\u00e9mu cieli\u0165 na viacero opera\u010dn\u00fdch syst\u00e9mov naraz.<\/p>\n\n\n\n

Ochrana zariaden\u00ed poh\u00e1\u0148an\u00fdch umelou inteligenciou v\u00a0dom\u00e1cnostiach a\u00a0mal\u00fdch firm\u00e1ch<\/h2>\n\n\n\n

V\u010faka v\u0161etk\u00fdm t\u00fdmto mo\u017enostiam m\u00f4\u017eu v\u00fdskumn\u00edci spolo\u010dnosti ESET pozorne sledova\u0165, ako rie\u0161enia ESET poh\u00e1\u0148an\u00e9 umelou inteligenciou blokuj\u00fa malv\u00e9r, ktor\u00fd s\u00e1m vyu\u017e\u00edva umel\u00fa inteligenciu \u2013 napr\u00edklad ke\u010f kyberzlo\u010dinci vytvorili deepfaky na\u00a0oklamanie bezpe\u010dnostn\u00fdch a\u00a0autentifika\u010dn\u00fdch syst\u00e9mov banky<\/a>.\u00a0 <\/strong><\/p>\n\n\n\n

Na\u00a0z\u00e1klade t\u00fdchto pozorovan\u00ed dok\u00e1zali in\u017einieri spolo\u010dnosti ESET r\u00fdchlo prisp\u00f4sobi\u0165 na\u0161e rie\u0161enia pre nov\u00e9 po\u010d\u00edta\u010de s\u00a0umelou inteligenciou. Tieto po\u010d\u00edta\u010de obsahuj\u00fa procesory (CPU) na\u00a0\u00falohy vy\u017eaduj\u00face r\u00fdchlu odozvu, grafick\u00e9 procesory (GPU) na\u00a0n\u00e1ro\u010dn\u00e9 \u00falohy, ako s\u00fa vykres\u013eovanie videa \u010di grafiky a\u00a0v\u00fdpo\u010dty umelej inteligencie vy\u017eaduj\u00face vysok\u00fd v\u00fdkon, a\u00a0napokon integrovan\u00e9 neur\u00f3nov\u00e9 procesory (NPU), ktor\u00e9 zlep\u0161uj\u00fa spracovanie a\u00a0energetick\u00fa \u00fa\u010dinnos\u0165 pri dlhodobom za\u0165a\u017een\u00ed n\u00e1ro\u010dn\u00fdmi \u00falohami vyu\u017e\u00edvaj\u00facimi umel\u00fa inteligenciu.

Softv\u00e9r ESET Endpoint Security sa \u0161peci\u00e1lne integruje s\u00a0nov\u00fdmi architekt\u00farami, ako je po\u010d\u00edta\u010dov\u00fd hardv\u00e9r Intel\u00ae AI<\/a>, \u010d\u00edm zvy\u0161uje schopnos\u0165 detekcie malv\u00e9ru poh\u00e1\u0148an\u00e9ho umelou inteligenciou a\u00a0analyzuje telemetriu pri zn\u00e1mych aj nezn\u00e1mych hrozb\u00e1ch.

Presunut\u00edm \u00faloh detekcie s\u00a0vyu\u017eit\u00edm umelej inteligencie na\u00a0NPU zni\u017euje ESET za\u0165a\u017eenie procesora, \u010d\u00edm zlep\u0161uje v\u00fdkon a\u00a0efektivitu. T\u00e1to hardv\u00e9rovo\u2011softv\u00e9rov\u00e1 integr\u00e1cia posil\u0148uje detekciu hrozieb, minimalizuje riziko \u00faniku \u00fadajov a\u00a0zabezpe\u010duje kybernetick\u00fa ochranu pre hybridn\u00e9 pracovn\u00e9 prostredia bud\u00facnosti.<\/p>\n\n\n\n

\u010co to pre\u00a0v\u00e1s znamen\u00e1?<\/h2>\n\n\n\n

Vo svete, kde je umel\u00e1 inteligencia \u010doraz be\u017enej\u0161ou s\u00fa\u010das\u0165ou ka\u017edodenn\u00fdch technol\u00f3gi\u00ed a kde jej v\u00fdhody zneu\u017e\u00edvaj\u00fa aj kyberzlo\u010dinci na kr\u00e1de\u017e pe\u0148az\u00ed a \u00fadajov, mus\u00ed by\u0165 spo\u013eahliv\u00e1 kybernetick\u00e1 ochrana o krok vpred \u2013 pripraven\u00e1 na hrozby, ktor\u00e9 e\u0161te len pr\u00eddu.<\/p>\n\n\n\n

Ochrana poh\u00e1\u0148an\u00e1 umelou inteligenciou od\u00a0spolo\u010dnosti ESET zais\u0165uje pou\u017e\u00edvate\u013eom a\u00a0ich \u010doraz inteligentnej\u0161\u00edm zariadeniam bezpe\u010dnos\u0165 v\u00a0tomto dynamickom prostred\u00ed t\u00fdm, \u017ee sa zameriava na\u00a0prevenciu, a\u00a0teda zastav\u00ed malv\u00e9r sk\u00f4r, ne\u017e stihne nap\u00e1cha\u0165 \u0161kody.<\/strong><\/p>\n\n\n\n

ESET z\u00e1rove\u0148 ch\u00e1pe, \u017ee \u0161pi\u010dkov\u00e1 kybernetick\u00e1 bezpe\u010dnos\u0165 nie je len o v\u00fdkonn\u00fdch antimalv\u00e9rov\u00fdch funkci\u00e1ch, ale aj o jednoduchej spr\u00e1ve, efektivite a minim\u00e1lnom vplyve na v\u00fdkon, \u010do ur\u010dite ocen\u00ed ka\u017ed\u00fd spr\u00e1vca dom\u00e1cich zariaden\u00ed, majite\u013e malej firmy, hr\u00e1\u010d alebo ktoko\u013evek, kto pracuje s ve\u013ek\u00fdm mno\u017estvom d\u00e1t.<\/p>\n\n\n\n

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Ochrana podnikania vo\u00a0v\u00edre umelej inteligencie<\/strong><\/a><\/p>\n\n\n\n

Rozmach umelej inteligencie stavia mal\u00e9 firmy do n\u00e1ro\u010dnej situ\u00e1cie: tento segment tvor\u00ed z\u00e1klad v\u00e4\u010d\u0161iny svetov\u00fdch ekonom\u00edk, no mal\u00e9 firmy \u010di dom\u00e1ce kancel\u00e1rie, ktor\u00e9 pracuj\u00fa s financiami a citliv\u00fdmi \u00fadajmi z\u00e1kazn\u00edkov, s\u00fa z\u00e1rove\u0148 ob\u013e\u00faben\u00fdm cie\u013eom kyberzlo\u010dincov. T\u00ed vyu\u017e\u00edvaj\u00fa n\u00e1stroje poh\u00e1\u0148an\u00e9 umelou inteligenciou na sofistikovan\u00e9 \u0161kodliv\u00e9 \u00fatoky.<\/p>\n\n\n\n

T\u00e1to hrozba pravdepodobne porastie, preto\u017ee n\u00e1stroje umelej inteligencie umo\u017e\u0148uj\u00fa aj menej sk\u00fasen\u00fdm \u00fato\u010dn\u00edkom sp\u00f4sobi\u0165 v\u00e1\u017ene \u0161kody. V\u00fdskumn\u00edci spolo\u010dnosti ESET napr\u00edklad ned\u00e1vno zaznamenali prv\u00fd zn\u00e1my ransomv\u00e9r nap\u00edsan\u00fd pomocou umelej inteligencie<\/a> \u2013 a\u00a0o\u010dak\u00e1vaj\u00fa, \u017ee pribudn\u00fa \u010fal\u0161ie.<\/p>\n\n\n\n

Podnikatelia v\u0161ak zvy\u010dajne nemaj\u00fa financie na nasadenie komplexnej kybernetickej ochrany ani \u010das a zru\u010dnosti na jej spr\u00e1vu. Navy\u0161e \u010dasto pou\u017e\u00edvaj\u00fa tie ist\u00e9 zariadenia na pracovn\u00e9 aj s\u00fakromn\u00e9 \u00fa\u010dely, \u010do pre \u00fato\u010dn\u00edkov vytv\u00e1ra \u00faplne nov\u00e9 pole p\u00f4sobnosti.<\/p>\n\n\n\n

Preto spolo\u010dnos\u0165 ESET vytvorila ESET Small Business Security<\/strong> \u2013 rie\u0161enie, ktor\u00e9 sta\u010d\u00ed nastavi\u0165 a\u00a0potom si u\u017e len u\u017e\u00edva\u0165 ochranu. Pon\u00faka robustn\u00e9 kybernetick\u00e9 zabezpe\u010denie poh\u00e1\u0148an\u00e9 umelou inteligenciou, ako je op\u00edsan\u00e9 vy\u0161\u0161ie, a\u00a0z\u00e1rove\u0148 si zachov\u00e1va jednoduchos\u0165 a\u00a0n\u00edzke syst\u00e9mov\u00e9 n\u00e1roky.<\/p>\n\n\n\n

Medzi k\u013e\u00fa\u010dov\u00e9 funkcie patr\u00ed zabezpe\u010denie online transakci\u00ed a\u00a0bankovn\u00edctva, VPN, podpora sie\u0165ov\u00fdch signat\u00far na\u00a0blokovanie \u0161kodlivej komunik\u00e1cie<\/strong>, s\u00falad s\u00a0predpismi a\u00a0ochrana \u00fadajov v\u010faka pokro\u010dil\u00e9mu \u0161ifrovaniu a\u00a0spr\u00e1ve, funkcie proti kr\u00e1de\u017ei, vzdialen\u00e9 uzamknutie a\u00a0lokaliz\u00e1cia straten\u00fdch alebo odcudzen\u00fdch zariaden\u00ed.<\/p>\n\n\n\n

Takto ESET Small Business Security chr\u00e1ni v\u0161etky be\u017en\u00e9 inteligentn\u00e9 zariadenia \u2013 od smartf\u00f3nov, tabletov a notebookov a\u017e po servery \u2013 s bezplatnou lok\u00e1lnou podporou za cenu, ktor\u00e1 nezruinuje rozpo\u010det. <\/p>\n\n\n\n

Vysk\u00fa\u0161ajte ESET Small Business Security na\u00a030\u00a0dn\u00ed zadarmo!<\/a><\/strong><\/p>\n<\/div><\/div>\n\n\n\n

\u017diadne starosti v\u00a0meniacom sa svete<\/h2>\n\n\n\n

Nikto nevie, kam a\u017e sa m\u00f4\u017ee umel\u00e1 inteligencia posun\u00fa\u0165 alebo ako zmen\u00ed n\u00e1\u0161 svet. Jedno je v\u0161ak ist\u00e9: kyberzlo\u010dinci s\u00fa pripraven\u00ed pou\u017ei\u0165 ju proti v\u00e1m \u2013 a\u00a0\u00e1no, cie\u013eom m\u00f4\u017ee by\u0165 ka\u017ed\u00fd<\/a>.<\/p>\n\n\n\n

Spolo\u010dnos\u0165 ESET si to uvedomuje, preto sa jej in\u017einieri intenz\u00edvne venuj\u00fa pochopeniu bud\u00facich hrozieb a\u00a0h\u013eadaj\u00fa sp\u00f4soby, ako ich zmierni\u0165.<\/p>\n\n\n\n

Naj\u010dastej\u0161ie ot\u00e1zky<\/h2>\n\n\n\n

1. Pre\u010do bola spolo\u010dnos\u0165 ESET ozna\u010den\u00e1 za l\u00eddra v hodnoten\u00ed IDC MarketScape: Worldwide Consumer Digital Life Protection 2025 Vendor Assessment?<\/strong><\/p>\n\n\n\n

ESET z\u00edskal toto ocenenie v\u010faka svojim siln\u00fdm str\u00e1nkam: \u201eZameranie spolo\u010dnosti ESET na prevenciu umo\u017e\u0148uje proakt\u00edvne rie\u0161i\u0165 hrozby pomocou pokro\u010dil\u00fdch technol\u00f3gi\u00ed a cloudovej ochrany v re\u00e1lnom \u010dase. Jej nen\u00e1ro\u010dn\u00e9 rie\u0161enia s\u00fa navrhnut\u00e9 tak, aby zachovali v\u00fdkon zariadenia a z\u00e1rove\u0148 poskytovali \u00fa\u010dinn\u00fa ochranu, \u010do je obzvl\u00e1\u0161\u0165 atrakt\u00edvne pre pou\u017e\u00edvate\u013eov zo segmentu SOHO, ktor\u00ed \u010dasto pracuj\u00fa so syst\u00e9mami s obmedzen\u00fdmi zdrojmi. Integr\u00e1cia umelej inteligencie a \u013eudsk\u00fdch odborn\u00fdch znalost\u00ed umo\u017e\u0148uje spolo\u010dnosti ESET prisp\u00f4sobova\u0165 sa v\u00fdvoju hrozieb, \u010d\u00edm zabezpe\u010duje aktu\u00e1lnos\u0165 svojich rie\u0161en\u00ed v dynamickom kybernetickom prostred\u00ed.<\/p>\n\n\n\n

Platforma ESET HOME zjednodu\u0161uje spr\u00e1vu bezpe\u010dnostn\u00fdch nastaven\u00ed a zariaden\u00ed. Toto centralizovan\u00e9 ovl\u00e1danie je u\u017eito\u010dn\u00e9 najm\u00e4 pre pou\u017e\u00edvate\u013eov zo segmentu SOHO, ktor\u00ed spravuj\u00fa viacero zariaden\u00ed, preto\u017ee zni\u017euje zlo\u017eitos\u0165 a zvy\u0161uje efektivitu. Kompatibilita rie\u0161en\u00ed ESET s r\u00f4znymi platformami umo\u017e\u0148uje pou\u017e\u00edvate\u013eom chr\u00e1ni\u0165 \u0161irok\u00e9 spektrum zariaden\u00ed \u2013 od smartf\u00f3nov a\u017e po po\u010d\u00edta\u010de \u2013, \u010do z nich rob\u00ed univerz\u00e1lnu vo\u013ebu pre osobn\u00e9 aj profesion\u00e1lne pou\u017eitie.\u201c<\/p>\n\n\n\n

2. \u010c\u00edm sa odli\u0161uje strat\u00e9gia spolo\u010dnosti ESET v\u00a0oblasti umelej inteligencie? <\/strong><\/p>\n\n\n\n

Spolo\u010dnos\u0165 ESET vyu\u017e\u00edva umel\u00fa inteligenciu a\u00a0strojov\u00e9 u\u010denie u\u017e viac ako 20\u00a0rokov. Jej strat\u00e9gia v\u00a0oblasti umelej inteligencie zah\u0155\u0148a viacvrstvov\u00fa ochranu pred hrozbami, strojov\u00e9 u\u010denie, anal\u00fdzu spr\u00e1vania, sandboxing, AI poradcu a\u00a0kybernetick\u00fa ochranu poh\u00e1\u0148an\u00fa umelou inteligenciou, ktor\u00e1 je integrovan\u00e1 do\u00a0hardv\u00e9ru s\u00a0podporou umelej inteligencie.<\/p>\n\n\n\n

3. Ako ESET chr\u00e1ni zariadenia poh\u00e1\u0148an\u00e9 umelou inteligenciou?<\/strong><\/p>\n\n\n\n

Viacvrstvov\u00e9 rie\u0161enie ESET pre koncov\u00e9 zariadenia je navrhnut\u00e9 s oh\u013eadom na zariadenia poh\u00e1\u0148an\u00e9 umelou inteligenciou a schopnos\u0165 ochrany t\u00fdchto typov zariaden\u00ed je neoddelite\u013enou s\u00fa\u010das\u0165ou detek\u010dn\u00e9ho jadra spolo\u010dnosti ESET. Pre pou\u017e\u00edvate\u013eov to znamen\u00e1 bezprobl\u00e9mov\u00fa integr\u00e1ciu bez potreby \u0161peci\u00e1lneho nastavenia. ESET napr\u00edklad v spolupr\u00e1ci so spolo\u010dnos\u0165ou Intel zabezpe\u010duje syst\u00e9my s neur\u00f3nov\u00fdmi procesormi (NPU), \u010d\u00edm zlep\u0161uje detekciu a z\u00e1rove\u0148 minimalizuje vplyv na v\u00fdkon syst\u00e9mu.<\/p>\n\n\n\n

4. Je ESET vhodn\u00fd pre mal\u00e9 firmy?<\/strong><\/strong><\/p>\n\n\n\n

\u00c1no. Rie\u0161enia ESET s\u00fa ide\u00e1lne pre pou\u017e\u00edvate\u013eov zo\u00a0segmentu SOHO (mal\u00e9 firmy a\u00a0dom\u00e1ce kancel\u00e1rie), ktor\u00ed potrebuj\u00fa siln\u00fa ochranu, ale nemaj\u00fa k\u00a0dispoz\u00edcii vyhraden\u00e9 finan\u010dn\u00e9 \u010di person\u00e1lne zdroje. Mal\u00e9 firmy si m\u00f4\u017eu navy\u0161e u\u017e\u00edva\u0165 jednoduch\u00fa spr\u00e1vu kybernetickej bezpe\u010dnosti, n\u00edzky vplyv na\u00a0v\u00fdkon a\u00a0bezplatn\u00fa lok\u00e1lnu podporu.<\/p>\n\n\n\n

5. Na ak\u00fdch platform\u00e1ch a pred ak\u00fdmi hrozbami ESET chr\u00e1ni pou\u017e\u00edvate\u013eov?<\/strong><\/p>\n\n\n\n

ESET poskytuje multiplatformov\u00fa ochranu proti spamu, phishingu, podvodom a be\u017en\u00e9mu malv\u00e9ru, ako s\u00fa ransomv\u00e9r, infostealery, backdoory, botnety a \u010fal\u0161ie hrozby. <\/p>\n\n\n\n

\n\n\n\n

Spracoval: t\u00edm ESET
Zdroj: Roman Cupr\u00edk – ESET named a Leader in IDC MarketScape for Consumer Digital Life Protection<\/a><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

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